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Interesting article on chidren’s food allergies

November 30, 2010

http://www.chicagotribune.com/health/chi-health-chat-children-food-allergies-113010,0,2590577.htmlstory?abc

Sweet Bread for the Season

November 22, 2010

As we say goodbye to summer fruits, bananas step forward to make this gluten-free bread a sweet treat!

Go Bananas
Gluten-Free Banana Nut Bread
Yes, you will go bananas for this rich, moist, sweet bread that doubles as a cake.
Feel free to monkey around with it — add your own chocolate chips for a richer version.

Nutritional info

New recipe for newest Bready mix

October 20, 2010

Portobello Mushroom-Blue Cheese Burger with Aioli
1/4 c. balsamic vinegar (or rice wine vinegar or Worcestershire sauce)
1/4 c. olive oil
1 T. chopped garlic
1 T. chopped fresh cilantro
4 large fresh portobello mushrooms, wiped clean and stems removed
4 thick slices sweet onion salt freshly ground black pepper
Salt and pepper to taste
6 oz. Gorgonzola, thinly sliced
4 hamburger buns
Aioli (recipe below)

In a small bowl, whisk together the vinegar, oil, garlic and cilantro. Place the mushrooms in a large resalable plastic bag, or a baking dish with lid, and cover with the marinade. Marinate at least 1 hour and up to 2 hours. Prepare the grill. Remove the mushrooms from the marinade and pat dry. Season both sides with salt and pepper. Place gill sides down on the grill. Place onion slices on the grill too. Cook for 5 minutes. Turn mushrooms over. Top with the grilled onion and the cheese. Continue to cook until tender, about 6 to 8 minutes. Rolls may be toasted on the grill cut side down, if desired. Place on grilled mushroom on the bottom half of each bun. Garnish with aioli and any other desired garnishes. Serve immediately
Aioli (for Portabello Mushroom – Blue Cheese Burger)
1 c. mayonnaise
3 cloves garlic, crushed
1 T. fresh lemon juice
pinch of cayenne

Whisk all together until well blended. Keep refrigerated until ready to use (best if used within 24 hours).

More recipes!

New ’Bready’ baking system for fresh gluten-free bread at home – Cedar Rapids gluten-free foods | Examiner.com

October 15, 2010

New ’Bready’ baking system for fresh gluten-free bread at home – Cedar Rapids gluten-free foods | Examiner.com.

Smart Bread “Robot” Taps Hottest Food Trend

October 6, 2010

An estimated one in 15 people cannot tolerate gluten, a statistic that translates into a gluten-free industry that has increased 75 percent since 2004 and is expected to hit $2.6 million in sales by 2012.

Bready North America has designed an innovative product specifically for this group of people – and those who prepare foods for them.

For people with celiac disease or gluten sensitivity, Bready is reason to cheer.  It is the first bread machine to address the challenges of making great-tasting, soft, evenly textured, contamination-free breads or cakes—without guesswork, mess or a scavenger hunt for hard-to-find ingredients.

Unlike traditional bread machines, Bready is a fully automatic system combining a countertop “robot” and a “mix bag.”  Each mix bag has an RFID “smart tag.”  The perfect kneading, rising and baking parameters are entered instantly when the bag is presented to the control panel. Then the bag is attached inside the oven, liquid and yeast added, and a button pressed. The result is a fresh, bakery-quality loaf free of gluten with no gaping hole in the bottom (there is no paddle).  Plus there’s nothing to clean up: the empty mix bag wraps around a roller and can be thrown away.

For burger buns, pizza or muffins, Bready features a unique, squeezable dough feature programmed into the smart tag. After 40 minutes of kneading, the mix transforms into a pastry bag by simply snipping the corner. The dough can be squeezed directly into a pan for baking in a conventional oven.

The food science behind Bready is its patented vertical kneading action, achieved through a marriage of software and mechanics.  This motion emulates the kneading that a professional baker–with moisture from the liquids deeply penetrating the flour, resulting in evenly textured bread that won’t crumble under a knife like typical gluten-free baked items.

Holly Smith-Berry, president/CEO of Bready North America, has championed kitchen appliances—including bread machines—in her former role at VP Product Development at Salton.  “Bready’s patented scan technology and advanced kneading provide a quantum leap ahead of existing bread machines. But at the end of the day, the consumer wants baked goods they can prepare at home and that looks and tastes like something they’d find at a great bakery,” said Smith-Berry.

Bready carries the Celiac Sprue Association’s (CSA) Recognition Seal — making it the only bread machine with a gluten-free guarantee. Having the seal means the manufacturer has agreed to adhere to CSA’s standards that the product is free of wheat, barley, rye and oats, their derivatives and crosses in product, processing or packaging.

The company will present the product to specialty retailers, grocery and online sites this fall and will expand their mix assortment to broaden its appeal for gluten eaters while maintaining a contamination-free solution for the sans gluten set.

Since May, the Bready Baking System has been selling direct to consumers through the company’s e-commerce website, www.mybready.com at $324.99.  The product includes the robot and four-mix sampler.

Bready Reviewed by Good Housekeeping

July 19, 2010

Thank you Paul Hope for your review of BREADY on Good Housekeeping.

Bready Introduces Soft and Fluffy Gluten-Free Burger Buns

June 23, 2010

Just in time for summer grilling!

Burger lovers on a gluten-free diet can finally declare their independence from dry, crumbly buns with the introduction of “Squeeze My Buns,” the latest tasty mix from Bready.

Bready®, the automatic baking system designed especially for those with celiac disease and gluten sensitivity, makes it easy for consumers to safely enjoy gluten-free breads and cakes fresh and warm from home kitchens — without mixing, making a mess. or searching the grocery for hard-to-find, gluten-free ingredients.

A welcome breakthrough for those with gluten-free concerns, Bready offers an attractive countertop bread machine and a variety of mix bags that promise no guesswork, no intervention, and no risk of gluten contamination.

“Squeeze My Buns” is a dough variety–the ninth in Bready’s assortment of bread, cake and dough mixes–made from natural ingredients that are free from gluten, trans fats and preservatives. The Bready burger bun pan is designed to turn out six generously sized, golden brown buns.

How it works:  Pop in the mix bag, add liquid and yeast, and press “start.” Bready will signal when it is time to remove the bag. Then, with a snip and a twist, the mix bag becomes a dispenser—delivering the dough straight into a bun or muffin pan. Following a short rise, the buns can be slipped into the oven. In fewer than 30 minutes, light and softly textured buns are ready to cradle burgers. Read more…

“The Bread That Loves You Back” For the Mom Who Does the Same

April 13, 2010

A Gift of Bready – Just in Time for Mother’s Day

The Bread That Loves You Back refers to a remarkable new robotic baking device launching this month, and while created especially for celiac disease sufferers and those with a sensitivity to gluten, Bready could be considered a breakthrough for just about everyone – like Mom.

To top it off, Bready North America, Inc. has been awarded the Celiac Sprue Association’s (CSA) Recognition Seal. Having the seal means the manufacturer has agreed to adhere to CSA’s standards in representing their product to be free of wheat, barley, rye and oats (WBRO), their derivatives and crosses in product, processing or packaging. Bready, invented in Sweden, is the first bread machine designed for people with celiac disease, and for those with gluten intolerance – producing baked products in a closed environment that have great taste, and are moist, stay fresh longer and contain less than 3 parts per million of gluten – an improvement over current gluten-free offerings. Read more…

Bready North America Awarded Celiac Sprue Association’s Recognition Seal

February 22, 2010

New Robotic Baking Breakthrough for Celiac Disease, Gluten Allergy Sufferers

Bready North America, Inc. has been awarded the Celiac Sprue Association’s (CSA) Recognition Seal. Having the seal means the manufacturer has agreed to adhere to CSA’s standards in representing their product to be free of wheat, barley, rye and oats (WBRO), their derivatives and crosses in product, processing or packaging.

All Bready North America gluten-free bread, cake and dough mixes and machines will carry the CSA seal to indicate they are appropriate for a medically-prescribed celiac diet. To qualify, the company provided CSA with mixes and a list of their procedures and policies necessary to produce a product free of WBRO. CSA periodically conducts onsite inspections and engages the University of Nebraska for product testing by the Enzyme-Linked Immunosorbent Assay (ELISA) Method, sensitive to 5 parts per million to assure
continuity in the WBRO-free quality.

Bready North America was established in 2009 to market, sell and distribute its breakthrough Bready Robotic Baking System, invented in Sweden. Bready is the first bread machine designed for people with celiac disease, and for those with gluten intolerance – producing baked products in a closed environment that are good tasting, moist, stay fresh longer and contain less than 3 parts per million of gluten – a genuine improvement over current gluten-free offerings. Read more…

New Baking Robot Delivers Fresh Baked, Gluten-Free Breads at Home

January 4, 2010

Introducing Bready®, a new robotic baking system that produces fresh baked, gluten-free breads at home. The new system, which was developed in Sweden, is designed for people with celiac disease and gluten sensitivity. An answer to their problems may be at hand with the bread that loves you back.

Due out in February 2010, Bready is a departure from existing bread machine technology, providing a closed baking system that minimizes the chance of gluten contamination. Combining a mixing and baking robot and BPA-free mix bag, Bready delivers breads and cakes that are moist and soft, yet hold easily together as sandwiches and don’t grow stale as quickly as do typical gluten-free loaves. Guesswork is eliminated as consistent results are delivered with little intervention and minimal clean-up.

Holly Smith-Berry, president/CEO of Bready North America, says the product has received rave reviews from its independent home testers. “We asked people with celiac disease and parents of autistic children on a gluten and casein-restricted diet to use Bready for making gluten-free breads at home. The reaction was unanimous. They loved the breads, and most said they ‘couldn’t go back’ to eating their old bread.”

Smith-Berry, who has championed kitchen appliances for companies like Salton and Toastmaster, has experience in bread prep, from bread machines to toasters. “I’ve never seen such a grateful test group. These are people who really miss bread, and Bready is a solution for them,” she said.

Bready is more than just plain bread. There are ten mix varieties, which include sandwich white, mock rye, jalapeño cheddar, pecan spice, Mediterranean olive, French bread, pizza dough, hamburger rolls, chocolate cake and lemon poppy seed cake. The mixes are made from all natural ingredients, are free of preservatives, contain three parts per million or less of gluten, are high in fiber, heart-healthy and
domestically produced.

Here’s how Bready works: Read more…

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